GenBody Covid Kit

Introduction

As lead designer for Genbody’s rebranding, I developed a new visual identity system that repositioned the brand with a cleaner, more contemporary look and clearer product storytelling.

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Production

I defined the core brand elements—from logo and typography to color, layout, and imagery—and translated them into cohesive applications across packaging, digital touchpoints, and marketing materials to ensure a consistent, recognizable presence across all channels.